Elevation was recently named agency of record for Gumenick Properties, one of the premier builders of homes and apartment communities throughout the Southeast.

One of our team’s first tasks was to reintroduce current and potential residents of central Virginia to two of Gumenick’s top destinations—Monument Square and Grayson Hill.

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The websites above reflect the new brand positioning, look and feel we created for these extraordinary communities. Collateral and other advertising materials related to the developments will also launch soon.

For decades, residents of Virginia have eaten up (literally) White House Rolls—the tiny, delicious, perfect-for-everything roll made famous by Ukrop’s grocery stores. Now, Ukrop’s Homestyle Foods is taking White House Rolls to communities far outside of Virginia, with assistance from Elevation.

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In addition to designing the White House Rolls packaging, we created the new brand positioning, graphic platform, POP and other materials to promote the product. Visit the website above that we developed to support the fast-paced growth for The World’s Most Perfect Roll™.

Ukrop’s Homestyle Foods — the company formed after the sale of the popular chain of Ukrop’s grocery stores — is committed to nourishing families and communities by providing outstanding, homemade foods that bring people together around the table. Elevation recently helped the company name, develop and launch a new brand for its many prepared food options.

Good Meadow Homemades was inspired by the Ukrop’s own history. The family came to the United States from the then-Czechoslovakian village of Dobrá Niva (meaning “Good Meadow”) over 100 years ago, bringing with them a tradition of gathering everyone around the table to share a daily meal.

Elevation created the identity, brand messaging, collateral materials, website, packaging designs, in-store POP displays, and a wide range of other promotional materials to support the launch of the brand. We continue to develop even more promotional items for Good Meadow and Ukrop’s Homestyle Foods as the “new” company continues to grow.

St. Catherine’s–one of the nation’s leading schools for girls–is in the midst of a $35 million capital campaign. Elevation recently created a comprehensive campaign website in support of the campaign, which includes an overview video and additional explanatory videos which will be released throughout the course of the campaign. In addition to these materials, Elevation provided templates for other campaign communications and facilitated two major marketing research projects.

Click here to view the full site and overview video Elevation created for St. Catherine’s.

Elevation recently launched a new campaign for Virginia Credit Union to build on this financial institution’s longtime commitment to helping its members save money.

The Save Smart campaign provides consumers with a wealth of easy, money-saving tips that can make a financial impact on individuals and their families. These tips are distributed via television, radio and online advertisements that link consumers to a dedicated Save Smart website that Elevation created with Virginia Credit Union to provide access to more in-depth savings tools and advice.

Consumers are encouraged to submit and share their own money-saving advice through the site’s blog, which will distribute the new tips through social networks. [To view 3 of the 12 television-based tips, click the image above. Requires a Flash plug-in to view properly.]

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To support the global advertising campaign we launched for MWV this year, we developed an online series of customer communications that unveil new components of the brand each month.

Driven to the howbrandstakeshape.com site by emails, customers view the quick flash movie and then are provided with additional information which leads them deeper into MWV’s corporate website. It’s always fresh. Always high-impact. And totally trackable. [The video above requires a Flash plug-in to view properly]