With over 500 bowling centers throughout the United States, AMF provides great fun for both adults and kids. Elevation developed an extensive radio campaign to serve the company’s diverse promotional needs. These “off the shelf” spots were created so that they could be tagged quickly and easily for local centers and placed in markets on as little as 24-hour notice.

The Inner Bowler series of spots highlighted here provides an excellent example of how we can promote general bowling, birthday parties or Xtreme Bowling at night under this flexible campaign umbrella.

Click to play: AMF Inner Bowler, :45 Radio with open :15 tag

Click to play: AMF Extreme Inner Bowler, :45 Radio with open :15 tag

Click to play: AMF Birthday Inner Bowler, :45 Radio with open :15 tag

After a successful celebration of our nation’s 400th Anniversary in 2007, America’s Historic Triangle sought to develop a campaign that would keep visitors coming to Williamsburg, Jamestown and Yorktown throughout 2008.

Our integrated campaign consists of television, print, radio and online executions that are running in multiple states to remind families that the only way to fully understand the American story is to see its beginnings for yourself. [The video above requires a Flash plug-in to view properly. Click the image above to view print ad at a larger size.]

Click to play: The Story of Cinderella, :30 Radio

Click to play: The Story of Peter Pan, :30 Radio

Click to play: The Story of Alice in Wonderland, :30 Radio

Working closely with our friends from The Martin Agency’s sports marketing arm, Elevation created an integrated campaign for the Mid-Atlantic Sports Network (MASN). Because the network is owned by the team, they can offer fans more access to the games and players than any other outlet.

We built the campaign around that idea of maximum access—and created a series of offbeat, memorable spots that actually led to a whole new nickname for outfielder Nick Markakis.

Click to play: The Screamer, :30 Radio

Click to play: Superstitious, :30 Radio

Click to play: Stats Guy, :30 Radio

Print Ad (click to view larger)

Outdoor Board (click to view larger)